When native Washingtonian Jack Fitzgerald opened his first car dealership in 1966 — Colonial Dodge in downtown Bethesda — there was only one car on the showroom floor, which also served as the office and parts department. In the 55 years since, the Fitzgerald automobile family has grown to include 21 expansive locations and has sold hundreds of thousands of new and used cars.
“I often quote a famous baseball player named Lefty Gomez who said, ‘I’d rather be lucky than good,’” says Jack. “The truth is, we are lucky because of our customers. They have allowed our longevity.”
Transparency and trust are at the core of the “FitzWay,” which emphasizes honesty and respect, fair dealing, best price guarantees and attentive customer service. Committed to building long-term relationships with its customers, Fitzgerald Auto Malls offers a Lifetime Buyer Protection Plan for any vehicle purchased, new or used.
Fitzgerald Auto Malls also strives to be a leader in the communities it serves. The business has implemented several outreach programs that range from consumer safety and education to animal advocacy and environmental issues, and much more.
“Serving the community is one of our quality objectives,” says Jack. “We are a process-based company certified to ISO9001 for Quality Management, so we have objectives organized around our customers.”
Evidence of their commitment to the community is clear with more than 50,000 child safety seat installations as part of their Child Car Seat Inspection program. Jack says, “My dramatically younger sister Dottie has long been an advocate for animals. When the Humane Rescue partnered up with our Subaru stores, our community responded. We’ve done hundreds of pet adoptions in the early morning hours at those dealerships before we got busy selling cars that day.”
“Transparency and trust are at the core of the “FitzWay,” which emphasizes honesty and respect, fair dealing, best price guarantees and attentive customer service.”