How a PR guru gets party-ready; plus, a new store that shines a spotlight on local designers
Made in the DMV
A new store in Chevy Chase, D.C., is shining a spotlight on local designers
“Fashion is the second farm-to-table movement,” opines clothing designer Meghan Evans, who opened her shop, Park Story, in Chevy Chase, D.C., in October. “Everyone who’s designing or producing in our area in small batches is doing it sustainably and not overproducing. The environmental impact is so tiny, given the scale, and producing locally is offsetting transit costs. I don’t know anyone who’s designing in the area right now who doesn’t care deeply about the environment.”
Evans created Park Story as a collaborative boutique that showcases clothing, accessories and home goods from independent designers in the area. After a successful run as a pop-up shop in Virginia’s Mosaic District, Evans found a permanent location in the District.
In addition to her own line of women’s separates, Evans carries women’s clothing from D.C.-area designers Mimi Miller, Rebekah Murray of Virginia Dare Dress Co., and Rebecca Ballard of Maven Women. Many of the items Evans carries also support charitable causes, fair-trade laws or global microbusinesses—such as the on-trend jewelry from Kicheko Goods, handwoven baskets from Bethesda-based Mandinka Style, and responsibly sourced handbags from Farrier Leather.
Evans, 32, who lives in D.C., has been buoyed by the positive response she’s received from customers and the local design community. “We’re a small but mighty little group, and everyone’s very well connected and supportive. We also have the same focus on buying fewer, better things—because if you shop for things that are better made, they’ll last longer.”
Park Story, 3813 Livingston St. NW, Washington, D.C., 202-730-4556, shopparkstory.com