Business Notes: Bethesda Fitness Center Planned for Historic Post Office Sets up Pop-up Studio

Plus: Discovery Communications Plans Programming Shift; Honest Tea to remove Donald Trump quote from bottle caps

Bridges Fitness & Yoga sets up temporary studio in Bethesda Crescent building

The new yoga and fitness studio that will eventually call the historic Bethesda U.S. Post Office home is setting up a temporary pop-up studio at the Bethesda Crescent building at 7475 Wisconsin Ave.

Bridges Fitness & Yoga owner Alain Cohen said in an email Monday the business plans to use the pop-up studio to teach a range of classes and to inform people about the new fitness club that will open up across the street in the post office building.

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“The plans for the club are proceeding,” Cohen said. “It has been a very long process to obtain permits from the county, but we are close to completing that process and beginning work at [the post office.]”

On the Purple Couch to move

On The Purple Couch moving poster via Facebook

The Kensington home décor store On The Purple Couch is moving next month to a new storefront just down the road from its current location on Howard Avenue, the town’s antique row. The store will move Feb. 1 to 10513 Metropolitan Ave. The spot is the former location of the toy store Fun & Games. This will be the second move in the past three years for On The Purple Couch, which moved to Kensington in 2013 after a stint on Bonifant Street in Silver Spring. The store offers chalk paint, painting supplies, refurbished furniture and other arts and crafts goods.

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Discovery Communications plans shift toward more educational, documentary programming

Will we be saying goodbye to the naked survivalists and Alaskan bush men? It’s possible. Discovery Communications is planning to revert back to the educational, documentary-style programming it made its name producing. The Silver Spring-based company, which operates the Discovery Channel, TLC, Animal Planet and other cable channels, plans to make the shift starting this year, when it will roll out a new documentary series with the January premiere of Racing Extinction, a documentary about the dangers of climate change that also offers a look into the endangered-species black market. Discovery’s CEO David Zaslav, the highest paid executive in the United States, told The Washington Post that the network is pursuing the change to get back to its roots, despite high ratings on low-brow shows such as Alaskan Bush People and Naked and Afraid XL.

Honest Tea to remove Donald Trump quote from bottles

Bethesda-based drink maker Honest Tea quickly responded to controversy over a Donald Trump quote printed on its bottle caps last week. A customer on Twitter notified the company about the quote from the controversial Republican presidential candidate and Honest Tea responded by saying it was working to remove the quote. Trump’s quote reads, “If you’re going to think anyway, you might as well think big.” Honest Tea founder Seth Goldman said in a statement Dec. 28 the company typically refreshes the quotes every 12 to 18 months and this particular one had run its course. “We have already sent the newest wave of 100+ quotes off to the printers,” Goldman said. The company has included quotes and sayings under its bottle caps since 1999.

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