The Front Row at Bethesda Row starts this Thursday. There will be no shortage of in-store events taking place during city’s three-day marquee fashion event – over 35 to be exact.

From trunk shows, to exclusive sales, to designer meet-and-greets, here are just a few of the highlights:

AMETHYST: Join Amethyst on Friday, May 17 for a trunk show with local jewelry designer Dina Mackney. Enjoy 20% off storewide on May 16-May 18.

COURAGE. b: In honor of The Front Row and their new store opening, receive 15% off the entire store on May 16-May 18.

GINGER: From May 16-May 18, shop the Trina Turk trunk show and enjoy 20% off storewide.

LUCY: Spend $250 or more and receive a FREE lucy Get In The Shape of Happy Tote and lucy cold drink tumber (available while supplies last).


SASSANOVA: Stop by to check out trunk shows from Helen Jon Swimwear and handbags from Lance Wovens. You’ll have the chance to meet Daniel Saponaro, the designer behind Hutch Design, and shop his gorgeous summer and pre-fall lines on Friday. And as our gift to you, you’ll receive a FREE GIFT with a purchase of $50 or more on Friday!

For more information and a full list of in-store specials and shopping events, head over to